Willow Newell Becomes First Black Woman Crowned Miss Wisconsin

Image Credit: Willow Newell, Miss Wisconsin, Miss America

Willow Newell Becomes First Black Woman Crowned Miss Wisconsin, Paving the Way for Future Generations

For the first time in the 101-year history of the Miss Wisconsin Scholarship Competition, a Black woman has taken home the crown.

Willow Newell, a Racine native and accomplished vocalist, etched her name in the history books on June 21 when she was crowned Miss Wisconsin 2025. The moment marked more than a personal victory—it was a milestone in representation and legacy for Black women in pageantry.

Newell, 22, was selected from a competitive field of 30 contestants representing communities across Wisconsin. Her poise, talent and creativity impressed the judges and audience alike, particularly during her vocal performance, which earned her the competition’s top vocalist award and an additional $2,300 in scholarships.

In total, Newell was awarded $13,000 in scholarships, gifts, and honors as part of her Miss Wisconsin title—an accomplishment that reflects both her dedication to the arts and her ability to inspire.

A graduate of Carthage College with a Bachelor of Arts in musical theater, Newell has been a vocal performer for over 15 years and has appeared in 15 collegiate and community productions. Her journey to the crown wasn’t just about talent—it was about persistence, purpose, and making room for future generations.

Historically, beauty pageants have often upheld narrow definitions of beauty—standards that excluded or minimized the presence of Black women. But Newell’s win signals a cultural shift toward broader inclusivity and recognition.

“This is bigger than me,” Newell said in a statement. “It’s about showing Black girls everywhere that their beauty, voice, and dreams belong on every stage.”

Newell’s legacy is already taking shape. In her community, she has long been an advocate for the arts and youth empowerment. Now, with her platform elevated, she hopes to continue using her voice to inspire and encourage others—especially young Black women—to take up space with pride.

She will represent Wisconsin at the Miss America 2026 competition this September in Orlando.

With her win, Willow Newell is not just wearing a crown—she’s building a legacy that will empower generations to come.